self initiative,
Young competition,
spec ads.

I’m always passionate about emerging technology and new media arts, which I rarely have a chance to produce in Thailand, a third world country.
Sometimes I need to get those passions out in the form of spec ads, and sometimes it helps me win young creative competition awards.

Wave Park

(2021 / 1x Crystal New Stars)
New Star is the competition from Ad Stars for creatives with less than 5 years of experience.
The competition has given just 7 metals from over 300+ entries from across the globe.

Brief: Advertise Wave Park, the man-made surfpark, and broaden their consumer beyond just pro surfers to all Koreans.

Bangkok Art Director Association Student Awards

(Student work 2018 / 1x Best of Show B.A.D. Student Award/ 2x Lürzer's Archive Students Contest)

Brief: Make creatives in advertising industry a desirable job for students.
Context: Creative is an entertaining career. We make weird stuffs and still call it a job.
However, in Thailand, nobody know what creative is.

Click to view

Adhouse NYC

(Student work 2020)

Brief: Advertise and convince people to get a camera instead of using phone’s camera.

CALM (Campaign against suicide)

(Spec ad 2021)

Brief: Create a campaign that helps prevent suicidal people from committing suicide.

WWF